23 February 2008 ~ 2 Comments

Web Site Marketing Effectiveness Report, Take 4

Web Site Marketing Effectiveness Report, Take 4

Click on the thumbnail to the left to check out the marketing effectiveness of SendAlong vs. some of its competitors.

Compared to last month, I’ve jumped up in score once again (from 48 to 60 overall). Whoot! Slow and steady wins the race:).

I think a couple of the things I’ve done recently that helped were:

  • registering the sendalong.com domain for longer than just one year (I guess search engines view domains that will expire in less than a year as “temporary” sites, and thus score them lower)
  • updating my keywords – I’ve been using Google’s AdWords to help research what words I should be targeting – hopefully I’ll do even better given more time

Want to grade your site? I used Web Site Grader.

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2 Responses to “Web Site Marketing Effectiveness Report, Take 4”

  1. Mike Volpe 24 February 2008 at 7:18 pm Permalink

    Thanks for writing about and linking to Website Grader! We appreciate it.

    Mike Volpe
    VP Marketing
    HubSpot

  2. jonchase 25 February 2008 at 10:49 am Permalink

    Don’t mention it! I’m always happy to give a shout out to a genuinely helpful tool (it doesn’t hurt that it’s free either).


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